10 Social Media Marketing Questions Answered
I recently spoke at the Creative Freelancer Conference in Denver (part of the How Design Conference) and led a "Lunch and Learn" table discussion. I asked the attendees to write down their burning questions about social media marketing. As I suspected, most of the folks - who were predominantly graphic designers and web designers, with a photographer and traditional marketer in the mix - were at the very early stages of thinking about social media tools for marketing themselves to potential clients.
Below are the questions I received and the (paraphrased) answers I gave.
SEO Services can divert two kinds of traffic to your website - On-page and off-page
Social media is a blanket term to describe websites and web tools which allow for user communication and interaction.
Google Font Directory
The Google Font Directory lets you browse all the fonts available via the Google Font API. All fonts in the directory are available for use on your website under an open source license and are served by Google servers.
After Effects + Particle Illusion Star Trail
After Effects + Particle Illusion Star Trail
Which URL is Right?
by Kevin Yank
Following Andrews's look at good hyperlink text last issue, Steve wrote in to ask about the other side of the hyperlink equation: URLs.
25 Ways To Improve Your Site Today
Yes, the title may look like this post should be on an amateur blog and that it will be full of references to clip art and animated gifs, but this is serious. I've compiled a list of what I think are 25 ways to improve your website in as little time as possible. All can be done in a matter of minutes.
How to Extend Your Wireless Network's Range
Wi-Fi networking range is like money, candy, and free time. You can never have too much of it. Getting more range out of your wireless networking gear can be a challenge, but it isn't impossible. Here are some pointers on how to extended your Wi-Fi range, hopefully letting you cover your entire house or office.
Designing for the Web
In the last two articles we looked at the basic tenets of the design practice,
Build for the Future: Bend, Don’t Break
If you’ve been building Web sites or applications for any period of time,
Preparing for Widescreen
How to build dynamic-width pages now
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How to Extend Your Wireless Network's Range
Wi-Fi networking range is like money, candy, and free time. You can never have too much of it. Getting more range out of your wireless networking gear can be a challenge, but it isn't impossible. Here are some pointers on how to extended your Wi-Fi range, hopefully letting you cover your entire house or office.
Upgrade to 802.11n - OK, it's not a free solution, but it's the best one there is. The new 802.11n gear (even though it has yet to be finalized by the standards body in charge of it) has dramatically better range, speed, and stability than 802.11b or g: After simply upgrading your router to an 802.11n model, you will likely find that your signal is stronger and more reliable in every room, plus you'll experience faster throughput all around (especially if your laptop has 802.11n technology in it). I've also found that 802.11n routers crash less frequently, another big bonus. A new 802.11n router will set you back from $60 to $180.
Try a Range Extender or Repeater - You'll find lots of hardware like this on the market. Some of it works well, some doesn't. In general, I've had the best luck with extenders when they are made by the same company who made your router. Some vendors also offer "high-gain" antennas as a replacement for the little ones on your router. They're worth a try.
Move Your Router - Got DSL or a cable modem? You can attach your network hardware to any working phone line or cable outlet, respectively, in the house. Obviously, picking someplace central to connect your equipment will give you the best overall coverage throughout the house. But even if you can't move the equipment to another location, minor changes can have drastic effects. Wi-Fi signals are blocked by thick metal and concrete, so try picking the router up off the floor and putting it on a table or mounting it on the wall. Pulling the router out from behind your monster TV or entertainment center can also boost the signal dramatically. Experiment by watching your Wi-Fi client's signal meter to see if something helps.
Tweak Those Antennas - They're not just for decoration: Orienting your antennas (try horizontal, vertical, and/or a 45-degree angle) differently can offer decent results with minimal effort. In general, all antennas should be oriented the same way. Again, experiment to see what works best.
Change Channels - For this tweak you'll need to get into your router's management screen, either through an installed application or by typing the IP address of the router into a web browser. You'll find a "Wireless Channel" (or similar) setting in the wireless configuration portion of your router. Most routers default to channel 1, 6, or 11, but if your neighbors are all on channel 6, then you might be seeing slow speed and lower range due to interference. Try one of the other channels (start with 1, 6, and 11, but other channel numbers are worth a shot, too), to see if you get a better signal with them. Remember that your neighbors may also replace their equipment at some point, so if you see a sudden drop in range or speed, try a new channel.

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